Tea on Telfar
/Telfar Clemens the founder of the unisex line Telfar, a black owned business, and nominee of the 2020 CFDA American Accessories Designer of the Year, has recently taken the internet by storm. Although the first Telfar shopping bag was released in 2014 the restock on July 23rd, 2020 broke the internet… literally, leaving a sea of anticipating customers and funny memes. Telfar’s brand message “It’s not for you - it’s for everyone” resonates with a lot of people, myself included. It challenges the fashion industry’s norms regarding the idea of luxury and exclusivity. I believe people are becoming more conscious of the brands they choose to support and how they spend their coins. A good product is no longer enough.
Alright, now for the TEA. How did I get this bag? Telfar hinted at a restock the day before on Instagram. I missed the previous restock so with a little stalking, and an educated guess, I figured they would post around the same time 11am - noon. The next day, I was already on the website and constantly refreshing the page ever so often, thank God for teleworking. I refreshed the page and BOOM the items were in. I placed my order, hit up my girl chat, and we secured our bags before the first email notification went out. My tip would be to follow Telfar on Instagram and Twitter @telfarglobal so you can be up to date, along with signing up for emails on the specific color and size you want. However, since then Telfar has put in place methods to make the coveted shopping bag more accessible.
Telfar has developed a new bag security program that launches Wednesday, August 19th, 2020 where for 24 hours they will offer every size and color for unlimited pre-order and have them delivered on or before January 15th, 2020. I ordered the small red shopping bag and I am in love. The shipping was free, however I did leave a tip, and my bag came fast. I ordered on July 23rd, I received an email notifying me that my shipment was on the way July 25th, and I received my bag July 29th. I love the quality of this bag. Telfar shopping bags are constructed of 100% vegan leather, it’s a great staple piece that comes in sizes fit for all. The small bag retails for $150.00, the medium bag retails for $202.00, and the large bag retails for $257.00. Overall, this bag is phenomenal not only in terms of construction but for the culture and I will continue to stan Telfar… and stalk the page for the next restock.